Which exchanges have their own creative audit process?

Which exchanges have their own creative audit process?

Question: Which exchanges have their own creative audit process?

  • Every exchange has its own creative audit process
  • Google Ads Manager only
  • AdRoll, Pubmatic, Rubicon
  • AppNexus, Google Ads Manager, BrightRoll

Answer is: AppNexus, Google Ads Manager, BrightRoll

Explanation

Creatives who are included in Display & Video 360 go through an approval process to ensure they’re safe and suitable for the intended audience. Every creative is scrutinized to ensure the design functions properly and is in line with the technical and content guidelines of Display and Video 360 as well as inventory sources.

The following inventory sources have a creative review process in all regions:

  • AppNexus
  • Google Ad Manager
  • BrightRoll Exchange

Some regional exchanges have their own approval process as well.

Learn more herehttps://support.google.com/displayvideo/answer/6063030

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