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mobile devices versus computers
Question: Data for your client shows that more estimated total conversions are coming from mobile devices versus computers and tablets. How can you use this Read more
targeted campaign to reach people
Question: Your travel agency client is running a very targeted campaign to reach people who are visiting Paris on vacation and don’t live in France. Read more
gets more conversions from ads
Question: Your client gets more conversions from ads that appear to people in Tokyo. What actions should you take to try and increase the number Read more
advertise on the Google Search
Question: You would choose to advertise on the Google Search Network if you wanted to: reach customers browsing websites related to your businessreach customers while Read more
Advertising on TV
Question: Advertising on TV, print, and radio typically requires a predetermined budget. What key differences enable some online advertising campaigns to invest with more flexibility Read more
sells t-shirts featuring vintage
Question: Donna sells t-shirts featuring vintage album covers. She wants people searching for unusual t-shirts to find her website, but she also thinks people interested Read more