When is a “view” counted for TrueView campaigns?

When is a “view” counted for TrueView campaigns?

Question: When is a “view” counted for TrueView campaigns?

  • Every time the user watches at least two seconds of the video
  • Each time a video’s screen is 50% viewable on the page
  • Every time Active View recognizes TrueView
  • Each time the user clicks or watches 30 seconds or the entire video

Answer is: Each time the user clicks or watches 30 seconds or the entire video

Explanation

TrueView Views is the amount of times your advertisement has been watched. For TrueView in-stream, this number is the amount of times a viewer is able to watch for thirty seconds in your film (or the length if it’s longer than the 30 second limit) or interacts in conversation with the video (in-stream) or engages with it in-stream, depending on what happens first. To calculate TrueView video discovery it is the number of times people choose to watch your advertisement when they click on an image.

Learn more herehttps://support.google.com/displayvideo/answer/6298774

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