Research for a client who owns used car dealerships show that people who visit his website also visit certain popular car blogs.

Question: Research for a client who owns used car dealerships show that people who visit his website also visit certain popular car blogs. Which targeting method would you use to reach these people?

• Remarketing
• Keywords
• Topics
• Placements

Correct answer is: Placements

Explanation:

To target individuals who are interested in used car dealerships who are frequenting certain popular automotive blogs, you can use the Placement Targeting technique you can use to reach out to these customers.

If you’d like to display advertisements through the Display Network but only on places you’ve picked and you’re able to do it through managed placements. For instance, if, for example, you offer travel packages and wish your advertisements to be displayed on a specific site or on a specific page related to travel, you can add it to managed location.

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