Question: Negative keywords can help advertisers better target their ads by:
- A) reducing their campaign’s daily budget recommendations
- B) raising the average position of their ads
- C) increasing the number of relevant Display Network placements
- D) reducing the number of irrelevant clicks
Answer is: Reducing the number of irrelevant clicks
Explanation: Keywords that are negative can help advertisers improve the effectiveness of their advertisements by cutting down on non-relevant clicks.
Learn more here: https://support.google.com/google-ads/answer/2453972
Google Ads Fundamental Exam Certification Answers:
- ?Which of these metrics is especially important to clients who are running a branding campaign?
- ?If you want to direct people to specific pages on your website from an ad, you can create an ad that uses:
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- Which two metrics help show you how many people found your ad compelling enough to actually click on it and visit your website? (Choose 2)
- An advertiser wants to create ads that target potential customers in California. Which targeting method should this advertiser use to target these customers?
- An advertiser should group their campaigns by:
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- Tom wants to promote his windshield repair company’s emergency service by reaching people right?
- What changes can you make to the Display Network campaign of a client who wants to drive awareness of her natural beauty brand:
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