Every time that your ad is eligible to show, AdWords calculates its Ad Rank using your bid amount, components of Quality Score and:52
Read MoreYour client noticed that his ad was disapproved for editorial reasons. Why is it important for him to understand and abide by Google’s advertising policies
Read MoreQuestion: Cliff just started working with a client who has a very disorganized Google Ads account. What’s an effective way for him to begin restructuring his client’s account? Create multiple campaigns, each with a set of related keywords Create campaigns based on the structure of his client’s website Create one campaign with a broad selection […]
Read MoreQuestion: Your client gets more conversions from ads that appear to people in Tokyo. What actions should you take to try and increase the number of conversions for this client? Use a location bid adjustment to increase bids for customers in Tokyo Create a separate ad group to target ads and bids for Tokyo Use […]
Read MoreQuestion: You would choose to advertise on the Google Search Network if you wanted to: reach customers browsing websites related to your business reach customers while they’re searching for your products or services choose the types of websites where you want your ads to show choose from a range of ad formats, like video and […]
Read MoreQuestion: Advertising on TV, print, and radio typically requires a predetermined budget. What key differences enable some online advertising campaigns to invest with more flexibility without a predetermined budget in mind? OR Print, Advertising on TV and radio advertising typically requires a predetermined budget. What key differences enable some online advertising campaigns to invest with […]
Read MoreKnow What’s the benefit of having multiple ads in an ad group? Question: What’s the benefit of having multiple ads in an ad group? AdWords will automatically match each ad to the keywords it’s most relevant to Ads are only eligible to show ad extensions if there are more than one ad in that group […]
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Read MoreIf you do not have much knowledge about the internet marketing industry you must have heard about Google digital marketing certification. A lot of business people are interested in taking this training course to enhance their online business. You can also get certified with the help of this training too. The course helps the newbie’s […]
Read MoreAn MBA in Digital Marketing blends authentic practitioner involvement with extensive real-world experience and company-wide assignments that foster collaboration among diverse businesses. This may in digital marketing combines the best of online learning and on-the-job training to prepare students for successful careers in advertising, web-based businesses, e-commerce, mobile, and affiliate marketing. This program focuses on […]
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