What happens when a campaign consistently meets its average daily budget

campaign consistently meets its average daily budget

Question: What happens when a campaign consistently meets its average daily budget ?

  • Ads in that campaign will stop showing for the rest of the billing cycle
  • Average cost-per-click (CPC) bids will be lowered
  • Your budget is automatically adjusted
  • Ads in that campaign will show less often than they could

Correct answer is: Ads in that campaign will show less often than they could

Explanation: The ads in the campaign will appear less frequently than they would in the event that a campaign meets its daily average budget.If you’re on a tight budget, you’ll want to get the most value from every dollar you spend on your marketing campaign. If you’re on a budget the ad you choose to display may not appear as often as you’d prefer — or it may not appear in any way

Learn more here: https://support.google.com/google-ads/answer/2375418

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