What bidding strategy should Tracy, a pizzeria owner, use to get more people to call her business?

Here are some best question and answers or practices for Google Adwords Certification exam

Google Adwords Certification Exam Question and Answers:

Question: What bidding strategy should Tracy, a pizzeria owner, use to get more people to call her business?

• Cost-per-view (CPV)
• Cost-per-thousand-impressions (CPM)
• Cost-per-click (CPC)
• Cost-per-acquisition (CPA)

Answer: Cost-per-acquisition (CPA)

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Explanation: Pizzeria owner Tracy should employ a bidding strategy for Cost-per-Acquisition to get more persons to call her business. Goal CPA is a self-adjusting offer technique to help you get to a maximum cost-per-acquisition (CPA) as many conversions as possible.

Learn more here: https://support.google.com/adwords/answer/6268632?hl=en

Related Google Ads Questions:

1. While teaching a new account manager how to build a Search campaign, you tell her that she should group similar keywords together?
2. When building a keyword list for a Display Network campaign, you should do which of the following?
3. You signed 3 new clients, each with an existing AdWords account. What’s the best way to manage these accounts?
4. Target cost-per-acquisition (CPA) bidding can help drive conversions by using your conversion history and:
5. Your client noticed last month that his ad often showed up beside another advertiser’s ad for the same search terms?

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