While teaching a new account manager how to build a Search campaign, you tell her that she should group similar keywords together?

Google Ads Fundamental Exam

Here are some best question and answers or practices for google ads fundamental exam

Question: While teaching a new account manager how to build a Search campaign, you tell her that she should group similar keywords together in an ad group because it will allow her to:

  • create a different ad for each keyword
  • create multiple ads for each keyword
  • only create one ad that’s relevant to all keywords
  • create ads that are relevant to all keywords

Answer: create ads that are relevant to all keywords

Google Ads Fundamental Exam

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Explanation: A good practice in building a search campaign is to group together related keywords. You will generate the appropriate advertising for the same group of keywords using this practice. “relevance” in Google Ads refers to your knowledge being useful in the hunt for your customer. Google examines many items within your account to determine their importance, including your keywords, advertisements, and the landing page, and Google examines how similarly they relate to a search phrase.

Learn more here: https://support.google.com/google-ads/answer/1722089

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