How can a line item’s potential reach be increased from 1K to 1M targeted impressions?

Question: How can a line item’s potential reach be increased from 1K to 1M targeted impressions? Increase the bid and budget Add targeting such as channel and environment Add budget segments to the insertion order Remove targeting such as keywords and exclusionary site lists Answer is: Remove targeting such as keywords and exclusionary site lists Explanation: […]

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What report can identify when a campaign overspent the budget?

Question: What report can identify when a campaign overspent the budget? A Verification report, grouped by “Advertiser Currency” A SDF report based on the insertion order and line items. An Inventory Availability report grouped by “Time of Day” Basic or Standard report, grouped by “Time of Day” The correct answer is: Basic or Standard report, grouped […]

How are creatives assigned to a line item?

Question: How are creatives assigned to a line item? While setting up a new creative for the advertiser, assign the line item and click Save In the line item’s settings, search and select the correct 1×1 pixel Bulk upload a creative spreadsheet in the advertiser’s creative section Select the creative to assign in the line […]

What is the correct Display & Video 360 account hierarchy?

Question: What is the correct Display & Video 360 account hierarchy? Insertion order > Partner > Line > Advertiser Account > Line item > Advertiser > Insertion order > Partner Partner > Campaign > Advertiser > Insertion order > Line item > Creative Partner > Advertiser > Campaign > Insertion order > Line item > […]

When creating new video line items, what are two execution methods that save time? (select two)Select All Correct Responses

Question: When creating new video line items, what are two execution methods that save time? (select two)Select All Correct Responses Convert display line items to video line items, then make inline adjustments to targeting Use the audience composition report, then exclude audiences that visit that site Duplicate video line items, then make bulk edits to […]

What step should an advertiser take to exclude sensitive categories using a supported third-party verification tool?

Question: What step should an advertiser take to exclude sensitive categories using a supported third-party verification tool? Contact support with a list of the categories that need to be excluded using a specific third-party verification service Upload the categories into Campaign Manager’s Verification system Implement tracking tags with 1×1 pixels that call the third-party’s verification […]

How can a site be blacklisted from an advertiser’s media buys?

Question: How can a site be blacklisted from an advertiser’s media buys? Use the audience composition report and exclude audiences that visit that site Identify the website’s key phrases and use them in keyword exclusion targeting Add the URL to the advertiser’s URL field Add the URL to a channel that is assigned to the […]

How are line items affected when a user edits the default targeting for insertion orders?

Question: How are line items affected when a user edits the default targeting for insertion orders? New line items inherit the new default targeting and existing line items inherit edits to default geotargeting New and existing line items inherit the new insertion order targeting Existing and new line items apply the original default targeting Existing […]